Posts Tagged 'Marketing'

Day 3: Innovation

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Change begins by changing the questions. Who would want a horseless carriage? Wrong question. The right one: Why wouldn’t everyone want one?  Henry Kissinger would walk into the press room each morning, and address the media with,, “Good morning ladies and gentlemen. Does anyone have any questions for my answers?”.  Regardless of your political stance, Kissinger created change by learning to change the questions.  #Innovation starts when you change the questions.

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Day 2: Tension

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Your job as a leader is to create #tension. This is not a game, driving change is about driving success, and it is serious. Think it through but take risks. Push like crazy and be persistent. That’s the mental edge you need. One mistake or set back does not mean total failure. Create tension. Create change.

 

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Day 1: Go!

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For business leaders, being on the frontier of change every day feels like you’re running the gauntlet. I believe most leaders and employees know when their old ways of doing business must change or their business will die, yet they don’t act.  What’s holding you back?  Today I stand on the frontier of change. Are you ready to run the gauntlet? #GO!

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Merger of The Hayzlett Group and The Idea Network!

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Today, Erin Saxton’s public relations firm, The Idea Network, and I announced the merger of our public relations teams into TallGrass Public Relations — effective today!

BOOYAH!!

Her group brings stellar public relations experience, media contacts and relationships to our team.  They will expand our global approach, drive change and leverage rapid growth for our clients.  The merger enables us to grow every aspect of our clients’ business, achieving rapid growth and adding zeros to their bottom line.

Erin’s television credits include The View, The Rosie O’Donnell Show, Barbara Walters Specials, and Good Morning America. 

She is a well-respected and connected force in the public relations industry and we are very excited to welcome her team!!

 

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Erin Saxton Named One of the Leading Women Entrepreneurs & Business Owners of 2011

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I am proud to tell all of you that my partner, and Senior Vice President of TallGrass Public Relations, my PR Firm, was named one of the leading women entrepreneurs & business owners of 2011!

Own It Ventures, a community-based business ecosystem created for women entrepreneurs and business owners, and New Jersey Monthly magazine will honor the Top 25 New Jersey Leading Women Entrepreneurs for 2011.   These New Jersey entrepreneurs have an estimated, combined impact of employing over 1000 people and generating revenues of over $165 million in New Jersey annually.

Saxton’s extensive experience on The View, Barbara Walter Specials and Good Morning America, gives her an insider’s status that enables her to identify the concepts that resonate for print editors, as well as television and radio producers, and gatekeepers of digital media.

Follow Erin on Twitter@ErinSaxton

Click here to read the full press release.

 

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