Share Your Father

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Guest Blog

Tyler Hayzlett, Business Manager for The Hayzlett Group

Father’s Day marks a moment to reflect on the moments and memories shared between father and son.  For as long as I can remember, the memories with my father, Jeff, and I are cloaked in camouflage and cold mornings hunting in South Dakota.  Hunting continues to be a binding adventure for my dad and I as we take on the Dakota Territory.

Many days were also spent driving to and from the family farm to take care of the horses.  Although this is sometimes a daunting task, the horses are “a part of the family” and have always been an exciting addition.

More relative however are my experiences surrounding what I have learned from Jeff’s incredibly BIG business mindset.  Jeff has a way of making everything simple, but BIG.

The main things I have learned living alongside Jeff are as follows:

Hustle. You don’t need to be the smartest guy in the room; you just need to work twice as hard as the guy who is.

118 pitch. If the person you’re pitching your business to doesn’t know what you do and why they need to care within 118 seconds, you’re wasting their time.  Also, less is more.  Get to the point, make your impression and the rest is just details.

Step and repeat. Create a business platform and alongside that platform, a network of highly connected professionals.  Then, repeat your business model as many ways as possible.  Leverage everything!

On Father’s Day 2011, spend time reminiscing, but also, keep in mind your parents have a lot to teach you.  Learn everything you can from them and share it with others.


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Change the World in #140

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Jeffrey W. Hayzlett, Best-Selling Author, Change Agent and Sometime Cowboy

“You must be the change you want to see in the world.”  These famous words by Mahatma Gandhi is one of my favorite quotes and you might love it, you might think it’s BS too, But regardless we’re living in the state of now, as Jeff Pulver has said. Information is always moving and always at our fingertips. We can either embrace it and use it, or we can ignore it, and we all know there is no return on ignoring.

So, that said we all have the opportunity the change the world, even 140 characters at a time.

Look at the recent death of Osama Bin Laden.

Via Twitter and Facebook, the worldwide impact of the death of Osama Bin Laden was readily apparent. The leading social analytics company, PeopleBrowsr, demonstrated these results in a recent blog.  Over 3 million mentions in the just the U.S. and hundreds of thousands of mentions in countries like Brazil, Venezula, Canada in the 48 hours after the news hit.

A recent AdAge article said “Twitter averaged 3,000 posts per second during peak activity late May 1 and into last Monday, May 2, its highest sustained rate of tweets ever.

Another great example, during the Super Bowl, folks were tweeting and commenting on the commercials. The reach and impact of companies advertising during the Super Bowl was just as important and viable via social media as it was through traditional commercials during the game.

And even if you’re a small company, with a limited budget you can achieve big impact. If your message is relevant and genuine, and you listen to your customers, you customers will often sell your product or service for you.

So get out there, know that you can be the change in the world, one Tweet at a time.

 

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What You Can Learn from Bird-Brained Ideas

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Passion is not a substitute for planning. Passion blinds you. And it can teach valuable lessons in business and in life.

Read the rest of my blog and more on Blogworld 2011′s website.

http://bit.ly/birdbrainidea

 

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Love the Shark!

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Interview with Erick Mott about ABC Shark Tank.

What’s behind the success of a number of Mark Burnett Reality TV Shows?

(Click image for video)

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Qualitative Research made EASY by Itracks

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Jeffrey W. Hayzlett, Best-Selling Author, Change Agent and Sometime Cowboy

Interview from Blogworld with Itracks’ Jim Longo.

Itracks will be at the Canadian Marketing Association event TODAY sharing their great technology!

(Click image to see video)

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