Author Archive

You’re Fired! – We Love You and We’ll Miss You

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My team recently attended the season finale of The Celebrity Apprentice. If you don’t know who the words “you’re fired” can be attributed to then you’ve been living under a rock.

I firmly believe in Donald Trump’s business philosophy, tow the line or you’re out of here! What’s ridiculous is the thought of keeping everyone you hire. Who isn’t delivering on your promise and furthering your goals? If you don’t know who those people are, ask your top performers—they know.

As I see it these are the people in your business who need to go:

  • People who suck up your time without delivering equally dramatic results.
  • Anyone who believes his or her rules are more important than yours.
  • Analog people who cling to old ways and systems of doing things.
  • Those who bring you down.

Always be looking for and bringing in new people to upgrade your team. Don’t settle. There’s a reason you pay for unemployment insurance.

Take a look in the mirror, decide who needs to go and tell them gently, politely and with respect, “We love you, we’ll miss you, move on.”

 

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You’re Fired!

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Tonight is the Celebrity Apprentice Finale! I have shard some of my thoughts about being a part of the show in this video.

http://www.youtube.com/user/JeffreyHayzlett?feature=mhee#p/a/u/0/WOuvrfVVd0Q

Check back tomorrow for more information on the ways that you can keep up to pace in your company with the best employees that you can get.

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You Can’t Be Cool and Dress Like Elmer Fudd

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Read this great article written by my friend Patrick Prothe.

http://patrickprothe.com/2011/05/you-cant-be-cool-and-dress-like-elmer-fudd-jeffrey-hayzlett/

He knows how to take key points from a speech and drive ‘em home!


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Top Tips to Make Your Book a Bestseller

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It’s a big month here at The Hayzlett Group. Amid the usual fast pace, celebrating the one year anniversary of the release of “The Mirror Test” and this week it is now available in paperback.

It’s a full circle moment, one where I know I’ve met my conditions of satisfaction.

So how can you leverage your own book to best-seller status? Here are a few tips and tricks we used to make “The Mirror Test” a success.

1. Know your conditions of satisfaction.

Simply defined, “conditions of satisfaction” is business-speak for the criteria used to measure the outcome of a plan or project or contract.

They help you stay focused, to know where you want to know and how to get there. If you’ve read my book, you’ve seen mine and how straightforward—how focused they are:

  • Build wealth
  • Grow professionally
  • Have fun!

2. Ask your friends for help.

I have a list of 12 things I asked family and friends, close colleagues, people I’ve done business with and anyone who supports me to do. Everything from word-of-mouth to social media tools are great ways to get the word out.

3. Network, like crazy.

Be real, be genuine and be there—anywhere and everywhere. Take a risk, think big and act bigger.

 

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What are CMO’s Looking For? – Takeaway from CMO Summit

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Click this image to see a video that I shot after the event.

 

 

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