Savvy Auntie’s Three Pegs to Success

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I had the pleasure of interviewing Melanie Notkin, or “Savvy Auntie”  a few weeks ago and received some GREAT advice about how to make money by creating a business around what you love most – family!

Check out the video above, and her website to learn more about how YOU can be a “Savvy Auntie”.

Here are Melanie’s three pegs to success:

1.  Have a really strong product

2. Have a powerful niche – focus on one group (Melanie’s is PANK: Professional Aunt No Kids)

3. Use social influence – people talk to faces, not logos


To learn more about Savvy Auntie, go to




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